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Neuroplay Lab

Psychological design consultancy for tabletop games

We help publishers and studios make games that are built on evidence and honest about what they can do.

Send an enquiry

What we do for studios

  • Design review against the literature

    We read your game's design alongside the psychological research and tell you where it holds up and where it doesn't.

  • Language that matches the science

    We help you name mechanics and components, so the terms you use match what the research means by them.

  • Defensible marketing and packaging

    We check the claims on your box and in your marketing against the evidence before they go to print.

  • Player research

    We run studies with the people you're designing for and report what they tell us.

  • Written feedback on prototypes

    We give iterative written feedback as your prototype develops, round by round.

Cartoon avatar of Gray AthertonCartoon avatar of Liam Cross

Who you're working with

Gray Atherton and Liam Cross are psychologists at the University of Plymouth. We write and consult as ADHD and autistic academics, so our advice draws on our own experience as well as the research literature.

Meet the team

Dixit Access+ with Asmodee

We co-designed an accessible edition of Dixit for Asmodee's Access+ line of disability-friendly games.

Current work

  • Boardovea

    Exploring mindfulness in a puzzle game.

  • FIRAH (French Institute of Disability Research)

    Creating a white paper on the benefits of games for autistic children.

Tell us about your game

Share a few details and we'll reply by email. Early ideas are as welcome as finished prototypes.